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GEO Journal
Aug 5, 2026•64 min read
The Complete Guide to AI Search Optimization
AI Search Optimization (AISO/GEO/AEO) explained: how retrieval-augmented generation works, why citations beat rankings, and the five-pillar Citation Authority Model for getting found, understood, and cited by ChatGPT, Perplexity, Gemini, and Google AI Overviews.
Aug 2, 2025•1 min read
How Perplexity Chooses Citations — 200 Pages Analyzed
We audited 200 pages that Perplexity cites daily. 3 patterns drive 80% of citations: definition blocks, comparison tables, and FAQ schema.
GEOPerplexityAI Search